The Ocean Clean Up

The Ocean Clean Up

Services
Category
Digital Design
Product Design
Year
2024
The Ocean Clean Up 'Impact' dashboards lacked.. well, impact. I worked on redesigning the UX and the information hierarchy for a viewer seeking more easily accessible information about the individual projects in operation or the financial or tributary impact of river plastic emissions.
Each section required an overall look, where the most digestible and impactful stats could be presented. Presenting the key data from each section in cards and dashboards rather than through maps and multiple clicks made the impact more obvious downstream. Interactive elements where users could see the future impact based on project efforts were also key.
The Ocean Clean UpThe Ocean Clean Up
The Ocean Clean Up
The Ocean Clean UpThe Ocean Clean Up
The Ocean Clean Up
The overall goal was to decrease the number of user clicks/taps the user had to make to access key global information across the 3 key areas covered by the 3 current sections.
There was a requirement for more flexible visual language for better hierarchy on the pages and expanding the colour palette to give higher / lower contrast to required areas.
The Ocean Clean Up
The Ocean Clean Up
The Ocean Clean Up

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